Digital car retailer and Seneca EIS portfolio company ‘Rockar Hyundai’ has celebrated the 100,000th visitor to its store in Kent’s Bluewater Shopping Centre since opening its doors six months ago. And the unique retail concept, Hyundai said, is on track to account for 1,000 unit sales by the end of year.
The www.rockar.com website has received 78,000 web visitors since it was launched in November 2014. There have been 500 test drives.
Simon Dixon, chief executive and founder of Rockar, said: “Rockar is challenging every preconception about how buying and selling a car should be done.”
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